Retail media networks use first-party shopper data and retailer ad inventory to target high-intent buyers and generate new, measurable revenue.
The post How Do Retail Media Networks Work? appeared first on TechRepublic.
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Retail media networks use first-party shopper data and retailer ad inventory to target high-intent buyers and generate new, measurable revenue.
The post How Do Retail Media Networks Work? appeared first on TechRepublic.